Book reviewed by admin
OUR RATING CRITERIA
- 1 - Not recommended for reading.
- 2 - Somewhat engaging, book is just OK.
- 3 - Pretty engaging, good book.
- 4 - Engaging, very good book.
- 5 - Really engaging, excellent book.
Marketing in an Audiology Practice provides a unique, in-depth look into all facets of marketing for an audiology business and is a must-have for audiologists looking to market themselves and grow their business.
This practical text strives to further the autonomy of the audiology profession by presenting an A to Z approach for creating and implementing marketing plans and budgets in both for-profit and not-for-profit settings. Additionally, a key focus of this text is how to incorporate new and emerging social media tools as part of a comprehensive marketing strategy to appeal to a broader patient base.
Title: Marketing in an Audiology Practice
Author: Brian Taylor
Length: 392 Pages
Publication Date: 2015-04-01